Yesterday, I attended the Social Media/Online Marketing Masters Summit from Windy City Social. (For my Twitter followers that got deluged with #wcsocial chatter yesterday, I promise to return to my normal, low-volume/high-focus self today.)
During a presentation on email marketing, Reagan Taylor of NCR urged us to create email campaigns with impact, because the average person scans email for 3-5 seconds before moving on.
The statistic may not be directly transferable to resume reviews, but I’m guessing it’s not far off.
So, how do you get an employer’s attention in 3-5 seconds?
Answer: Your resume summary statement must make an immediate impact. If it does not deliver your value proposition in that short of a time, it is not doing its job.
How can you rewrite your resume summary statement to put your value proposition up front?
Related posts:
- Your resume summary statement: Quantify, quantify, quantify
- 5 Keys to a Resume Summary Statement With Punch
- Clarifying your message: Personal Branding Statement
- How long is your resume? Who cares?
- Resume roundup: 15 must-reads for job seekers
Get instant access to the Laser Guide on How to Create POWERFUL First Impressions (a $20 value) - FREE!
{ 3 comments… read them below or add one }
Thanks. I teach high school seniors job skills and I am always looking for the most up-to-date information. I found your website user friendly and full of useful info for my kids. Thanks for saving me time!
Cheryl: I’m happy to help. Feel free to send a few of your students this way.
The information regarding the resume writing helped me a lot as there are lot.