From the category archives:

personal brand

Facebook Friends and Business Networking: Friend is a Dirty Word

January 22, 2010

What do you share with your Facebook friends?
The endless invites to participate in Mafia Wars, to feed lonely sheep on the Farm or to taste someone’s new chocolates in their cafe are fun for the participants, but off-putting to the rest of us.
But it’s just Facebook, right? We should enjoy our little diversions.
Just keep it [...]

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Break out of LinkedIn: Using Facebook for Professional Networking

January 20, 2010

The first stop for any professional looking to network online is LinkedIn.
It’s business oriented. It’s safe. It’s structured, and easy to get your head around.
It’s also only one corner of the social media universe.
If you’d like to investigate other arenas for professional networking online, Facebook may be a good next effort.
Check out this excellent Mashable [...]

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How to Network in the New Year: Best of the Blog 2009

December 31, 2009

They call it networking, but it’s just people helping people.
For our last post of 2009, let’s focus on the single greatest way to move your professional prospects forward in the new year: relationship building.
Here are some of the top articles from this year to help you create strong, powerful professional relationships:
Just Suck it Up and [...]

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Facebook’s new privacy settings make managing your personal brand easier

December 10, 2009

Today, I followed the simple 3-step process and updated my Facebook privacy settings.
Facebook has been due for a privacy makeover for a while. For a platform so often recognized for helping people get fired, break up, and lose their disability benefits, their privacy settings were often very difficult to find, understand and use.
So while the [...]

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Taking the first step towards excellence

December 4, 2009

Today, I uploaded a new photo to my Twitter account.
It’s the third (fourth?) that I’ve used since I started on Twitter earlier this year. Each time I’ve been happier with the photo that I’m using.
The easiest thing to do might have been to go out at the beginning and get a professional head shot taken. [...]

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5 reasons to friend your network on Facebook

November 20, 2009

Are you connected to your aunt on LinkedIn? Does your boss follow your Twitter account? Are you connected to clients, vendors, or recruiters on Facebook?
If not, why not?
For all the fears about what might happen if the wrong person gets ahold of those photos of you in Vegas, in most cases, blending your online profiles [...]

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Trait transferance: Why gossip can kill your career

November 19, 2009

Susan* was the office kvetch. She had an opinion about everything. Her manager’s inability to lead. Her cubemate’s pettiness. The receptionist’s immature lifestyle. And she loved to tell anyone that would listen about it.
You may guess that Susan wasn’t the most respected employee in the office, and you might pin it on a negative attitude [...]

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Use transferable job skills for your job search

November 13, 2009

Today’s post is a guest post by Scot Herrick, one of my favorite fellow career bloggers. Give it a look – it’s great stuff!
When people know I write about jobs and careers on the web, it is natural to get asked at social events about all things job related. So when a friend sat down [...]

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Are you making one of these 10 Facebook job search mistakes?

November 10, 2009

While LinkedIn is the daddy of social networking sites for business, its trendier cousin Facebook has been known to go business casual.  But before you go crazy using Facebook for your business networking, be sure to read up on some do’s and don’ts to make sure your online activities don’t lose you a job.
Here are [...]

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Write your personal branding manifesto

November 6, 2009

Today you can catch an article from earlier this week over at Brand Camp University, on writing a manifesto for your personal brand.
Have a great weekend!

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