June 18, 2009
Lots of information out there about personal branding talks about the tools available to you. Facebook, LinkedIn, Twitter, blogging, VisualCV, MySpace, Squidoo, resume, cover letters, business cards, etc., etc. What less people talk about is development of a compelling personal brand — the thing that you’re trying to communicate through all of these media. One [...]
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May 28, 2009
Whether you’re in job search mode or simply getting your name out in person or online, eventually you have to tell people what you’re about. The elevator speech is one method for preparing a focused summary of who you are and what you have to offer, but your personal brand takes it a step further. [...]
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